Signal · Advanced Website Analytics

Most analytics tells you what happened. Yours should tell you what it means.

We connect your site backend, your analytics, and your mission, to give you insights your team didn't know to ask for. Built for orgs who want clarity, not reports.

How we're different

We see the full chain, not just the last link.

Most agencies report on what GA4 shows. We hold the keys to the backend, too. Here's what that unlocks.

01

We see what your team can't.

With backend access plus analytics, we can trace the full chain from intent to outcome. Form abandonment by field. Content paths that predict conversion. Friction your CMS hides from your dashboards.

02

Mission-aligned, not vanity-aligned.

Sessions don't pay your bills. Bid wins, hires, and donor retention do. Every metric we track ties back to an actual organizational objective — not a generic engagement score.

03

Action over reporting.

Most analytics engagements end with a PDF. Ours end with a pipeline: what to do this week, this month, this quarter. We do the work alongside you, or hand off with enough specificity to move tomorrow.

What this looks like in practice

A sample dashboard built on real data.

Every Monday, one of our partner organizations opens a dashboard like this. It pulls live from their GA4, maps to board-level objectives, and tells them what to do next.

dashboard.cureagency.com / client-demo

Mission Alignment Scorecard · Week of Apr 27

Client Demo — Live KPIs

GA4 · CRM · CMS

Lead Volume

2,140

+22% vs prior 90d

Donor Retention

68%

repeat donors YTD

Program Reach

34%

out-of-state sessions

Insight Surface

Your top landing page isn't converting.

Programs page gets 3x the traffic of any other page, but no form submissions are tracked. 6 events added this week.

Action Pipeline

  • This week: instrument donation form + volunteer sign-up
  • This month: segment traffic by program area
  • This quarter: connect GA4 to donor CRM

Live data. Mission-aligned metrics. Actions, not just charts.

2,140

Leads tracked across three program areas in 90 days.

No conversion events existed before. We instrumented 6 in the first week.

34%

Of traffic came from outside their home state.

A growth signal their team had never seen before.

3 sources

GA4, CRM, and CMS connected into one view.

Pipeline value went from invisible to measurable overnight.

We had analytics. We didn't have answers. Signal gave us both, and tied them to what our board actually asks about.
— Marketing Director, mid-size nonprofit

The work + investment

Three tiers. The depth scales with where you are.

Each tier is a monthly retainer with a 90-day initial term, then month-to-month. No platform fees, no per-seat pricing. Async-first delivery, so you get more output without the meeting drag.

Foundational

$750/month

For orgs that want clarity without lift.

  • Mission alignment workshop
  • Always-on awareness dashboard, refreshed weekly
  • Bot filtering and data hygiene
  • Conversion event instrumentation (one-time setup)
  • Monthly insight memo (3-5 correlations + recommended actions)
  • Async support over email
Start with Foundational
Most Popular

Growth

$1,950/month

For orgs growing fast or in transition.

  • Everything in Foundational
  • Active correlation analysis
  • Biweekly insight briefs
  • A/B test recommendation backlog (written, prioritized)
  • Monthly content + UX optimization brief
  • Monthly working session (we implement, not just recommend)
  • AI-readable content audit on top 25 pages
Start with Growth

Strategic

$3,950+/month

For orgs treating analytics as a strategic function, not a report.

  • Everything in Growth
  • Weekly insight feed
  • CRM, donor system, or LMS integration
  • Custom data pipelines
  • Quarterly executive strategy review tied to your OKRs
  • Annual share-of-voice + competitive landscape report
  • Embedded as a strategic function, not a vendor
Talk to us about Strategic

Not sure where you fit? Most orgs start at Growth. We'll tell you if you'd be better off lower or higher.

Takes 2 minutes

Let's see if Signal is right for you.

Tell us a little about your org and we'll come back within 24 hours with a sample dashboard built from your live data. If it lands, we talk next steps. No strings attached.

No pitch deck. No discovery call. Just a dashboard built from your data.

Prefer to talk first? Email us directly

Based in Richmond, VA · Working with orgs nationally